Your hardest idea, explained.
A film in one drawing. A single light acts out your product, device or discovery while the reader scrolls. Narrated, cut for social, and delivered in two weeks.
Too hard for a paragraph. Too fast for a video.
Some ideas lose people in the second sentence: a model that answers with a probability, an alarm that has to wake someone at three in the morning, a spacecraft one light-day away. Lightline draws the whole idea as one engineering drawing, and a light acts it out, one idea a chapter.
A video runs at its own speed. A Lightline film runs at the reader’s, and it is still there when they scroll back.
| Film | One drawing, one light, 60 to 90 seconds. Seven to nine chapters, one idea each. Scroll to direct it, or press Roll. Made for the phone first. |
|---|---|
| Your mark | The light ends in your colour and traces your mark, measured from your own files. |
| Narration | A narrator over an ambient bed, one recording per chapter, written for the ear. The titles on screen are the captions. |
| Social cuts | Three to five vertical videos, 20 to 40 seconds each, sound on, captions in. One idea per cut, numbered as a series. |
| Stills | One frame per chapter, for posts, decks and the press. |
| Sources | A source for every number on the drawing, written down and dated, in a sheet you keep. |
| Type | Set in one of five typefaces we hold for client films, chosen with you to sit beside your own. |
| Where it lives | On your site. One self-contained page, at the address you choose. |
| Rights | Yours to use anywhere, for as long as you like. We may show it in our own work. |
- Day 01
Brief
Thirty minutes, no deck. Send what you already have.
- Day 03
Script
The headlines, the light’s path and a source for every number. You sign it before we draw.
- Day 07
Film
Drawn, lit and narrated, on a private link you can scroll.
- Day 08
Changes
One round, made on the film itself.
- Day 10
Delivered
The film, the cuts and the stills.
10 working days
Two weeks holds when each answer from you comes within one working day.
A product. A device. A discovery.
TypeSafe AI’s Jev, an if-statement with judgment. Made unasked, not sponsored.
A glucose alarm at 03:12, from the sensor to the person it has to wake.
Voyager 1, one light-day from Earth in November 2026.
One hard idea. Not everything.
A Lightline film explains one thing. It is not a product tour, a demo of your interface or a testimonial, and if the idea fits in a paragraph, write the paragraph. Health and regulated subjects take your regulatory team’s verbs, and the script goes to them before a line is drawn.
The film runs on WebGPU, which current Chrome, Safari and Edge have, on phones too. Older browsers get the drawing, still, with every title. The cuts play everywhere.
$12,000a film
Fixed. The film, the narration, three to five cuts and the stills, in two weeks. Half when you sign the brief, half on delivery. We do not bill by the hour, and there are no change orders.
| Another language | $2,000 Film, narration, cuts and stills |
|---|---|
| A second film | $10,500 Same company, within six months |
| A longer film | $1,000 Each chapter after the ninth, up to twelve |
| Another round | $1,000 Of changes, on the film |
| More cuts | $200 Each one after the fifth |
Tell us the idea nobody gets.
The one that takes a meeting to explain. One of us replies within one working day.